Brief

Nowvac is the only online social platform for industrial vacuums. Finding the right vacuum for the right job is honestly a very difficult to accomplish. Meeting the right people who know about the best vacuum for your job is now possible.

ROLE

Creative Director / Art
Writer
Oversaw a team of three designers to develop the brand identity, look & feel and tone of voice.

Results

We created an identity celebrating the joy and success of the individual right up front using electronic symbols. The use of bright colors with lots of white space reflect the cleanliness of a vacuum and the colors bring life to what might seem a little mundane.